BEHAVIOR BASED EMAIL
Create rich and contextual experiences for your customers by sending them personalised messages and content through behaviour based emails.
What are behaviour based emails?
Behaviour based email campaigns are based on the actions that your customers do (or don’t) take when interacting with your content or emails. With this type of dynamic information, we can send emails that truly matter to each individual recipient that are based on the person’s previous actions, such as a webpage visit or a brochure download. This enables us to send the right content at the right time, nurturing a prospective customer down their own personalised path to purchase.